Thailand attracts tourists with spectacular events and marathon 2025!

Thailand attracts tourists with spectacular events and marathon 2025!

In the coming months, Thailand aims to get tourism back on track. The goal is to have around 12 million foreign guests by the beginning of 2026. A well-planned event calendar Tourism Authority of Thailand (TAT) is intended to help attract large numbers of visitors to the country, especially during the high season.

The highlight events include the traditionalMaha Loy Krathongin November, which will be organized as an international premium event with a budget of 30 million baht (around 750,000 euros). The goal here is to attract over 450,000 visitors and generate revenue of around 800 million baht. The celebrations also take place in historically significant cities such as Sukhothai and Ayutthaya to bring the country's cultural heritage into greater focus.

Sporting highlights and festive lights

Another big event is theAmazing Thailand Marathon, which is scheduled to take place at the end of November. He becomes an Olympic champion under the auspices ofEliud Kipchogeand expects around 36,000 participants from all over the world, which promises estimated sales of around 894 million baht. The marathon is intended not only to celebrate sporting achievement, but also to make an important contribution to the local economy.

In parallel, this will happenVijit Chao Phraya Light FestivalFrom November 1st to December 15th, there will be magical lights along the river in Bangkok. With a budget of 50 million baht, the festival is expanding and expects 1.5 million visitors and sales of 500 million baht. The boat tours are already almost fully booked - no wonder, as the lights and atmosphere around the Chao Phraya are attracting more and more tourists.

Strong regional focus and sustainable tourism

At the turn of the year, Thailand will beAmazing Thailand Countdownalign, especially in the regionsChiang MaiandPhayaoinvites you to celebrate. The TAT is investing 25 million baht to attract over 150,000 visitors. This is part of the new strategy to move away from mass tourism and instead promote high quality, experience-oriented tourism.

Before the pandemic, the tourism sector played a central role in the Thai economy, contributing around 20 percent of gross domestic product. After difficult years with a massive decline in visitors and the side effects of mass tourism - overcrowding and environmental problems - the government is now pursuing a course towards sustainable development. Thailand Magazine highlights that it aims to revive the industry with 35 million international tourists by 2024.

The Thai government is increasingly focusing on new events to meet the needs of the market. Betty Nat Kruthasoot, deputy governor for tourism products and businesses, expressed optimism that the major events can help attract tourists back and attract contacts for quality tourism offerings.

In conclusion, Thailand is well on its way to healing the wounds of mass tourism and ushering in a new era of travel. The mix of cultural events, sports highlights and a clear focus on sustainability makes you sit up and take notice and opens the doors to an eventful future for all visitors.