Thailand attracts tourists: Exclusive discounts and souvenirs 2025!

Thailand attracts tourists: Exclusive discounts and souvenirs 2025!

October 17, 2025 is all about promoting tourism in Thailand. On this date, the “Amazing Thailand Passport Privileges 2025” initiative organized by the Tourism Authority of Thailand (TAT) under the Ministry of Tourism and Sports was launched. The aim is to attract international visitors with exclusive discounts and special privileges and offer them unforgettable experiences. That's a step in the right direction, isn't it?

The official launch of the campaign was attended by Mr. Atthakorn Sirilatthayakorn, Minister of Tourism and Sports, Ms. Thapanee Kiatphaibool, TAT Governor, and other representatives of the tourism sector. The TAT aims to stimulate travel costs during peak season and further strengthen Thailand as a leading travel destination. The goal is clear: 40 million international visitors and a tourism turnover of 3 trillion baht should be achieved by the end of 2025.

Amazing Thailand Passport Privileges

From November to December 2025, the campaign will be implemented with a well-thought-out concept that includes five main categories: Grand Moment, Grand Privilege, Grand Invitation, Grand Festivity and Grand Celebration. Visitors can enjoy discounts and privileges from more than 300 participating companies, including hotels, restaurants and tourism operators. The “Amazing Bag” initiative will also be introduced – small souvenirs and chances to win await international travelers traveling through Suvarnabhumi, Don Mueang and Phuket International airports between November 1 and December 15, 2025.

In addition, the “Amazing Thailand Passport Privileges” initiative allows tourists to benefit from special offers at over 300 establishments. This includes shopping opportunities in popular department stores as well as wellness offers. The promotion will be intensified in seven strategic markets, particularly China, Japan and South Korea, to generate strong travel interest. After the difficult period of the pandemic, this is an important step towards economic recovery [travelandtourworld.com](https://www.travelandtourworld.com/news/article/thailand-introduces-amazing-thailand-pa ssport-privileges-initiative-to-enhance-tourist-experiences-and-stimulate-economic-growth-in-the-travel-sector/) highlights.

Tourism highlights in Thailand

Thailand is already a popular travel destination - as shown by Euromonitor analysis, which places three Thai cities among the top 100 most popular travel destinations worldwide. Bangkok ranked 17th in 2024, while other regions such as Chiang Mai, Samui and Krabi also saw high visitor numbers. In addition to impressive temple complexes, you can also look for great offers in modern shopping malls.

The tourism boom in this country is remarkable. From 6.78 billion euros in tourism revenue in 1995, this number rose to an impressive 57.5 billion euros in 2019, before falling to 13.45 billion euros in 2020 due to the pandemic. The tourism sector has thus taken on a central role for the Thai economy. This new initiative is further evidence that Thailand is ambitious to return to its former strength, as can be found on laenderdaten.info.

When asked how Thailand will overcome the tourism challenges, the answer is clear: through cooperation and a seamless travel experience. Government authorities, tourism operators and local communities are coming together to further increase the country's attractiveness and offer visitors an unforgettable experience. Given all these efforts, it is certainly not presumptuous to say that a visit to Thailand in 2025 is certainly worth it.